Description
💼 Moov-It x Hospital JV: Done for you- Strategy Pack (€5k)
A turnkey joint-venture framework for hospitals and clinics to integrate preventive lifestyle programs with traditional care. Includes full strategy across 6 departments: sales, marketing, product design, finance, corporate wellness, and customer service. Delivered with a high-impact meeting to onboard the hospital management and get ready to launch a pilot.
Moov-It × Hospital JV: Done-For-You Strategy Pack
This isn’t something you can just take and implement yourself. All the frameworks, templates, and proprietary methods are the result of 11 years of business development in 20 countries with 250+ business and holistic health experts. I adapt the frameworks to an industry (like the hospital industry) they live in my head, processes, and tools—meaning you get a turnkey solution that’s ready to roll.
Why this strategy pack works so well:
1️⃣ Exclusivity
Only me or my trained consultants can deliver this properly. Our Proprietary frameworks—like MoovPiramid, challenge design, pricing and specialist personas—are built into the system and are all based on over a decade of entrepreneurship and learning with the market. This isn’t a consultation; it’s a done-for-you Joint Venture accelerator.
2️⃣ High Perceived Value
You get measurable results without needing to learn all paradigms, complex mapping, research, or habit-change mechanics. Every hour of know-how, research, and process is pre-baked into the delivery.
3️⃣ Ease of Decision
You don’t need to process or figure anything out. The path of least friction is to buy the pack and have it delivered fully, reducing the risk of delays or indecision.
What’s Included:
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Full frameworks, systems, and templates (ready-to-use)
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Personalized 12-week pilot program design
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Delivery meeting to onboard your hospital team
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All KPIs, specialist personas, and marketing flows prebuilt
1️⃣ Strategy Overview
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Objective: Integrate holistic preventive programs (1-minute Moovs, lifestyle challenges) into hospital services.
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Outcome: Expand patient engagement, retention, and measurable health improvements while maintaining traditional care standards.
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Scope: 2 year pilot program per department/symptom category.
2️⃣ Sales & Business Model
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Target: Hospital / Clinic departments or corporate wellness partners.
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The Pricing of our joint venture OFFER: €50 per participant / 12-week challenge.
- Business model: Financial model for hospital – team – challenge Moov-IT will be provided
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Corporate Bundles: 200 employees per org → potential ARR €4.8M for 4 orgs/month.
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Upsell: Advanced challenges, private community access, lifestyle coaching.
3️⃣ Marketing
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Branded Specialists: Each traditional doctor receives a “traditional” and “holistic Moov-It lifestyle” persona.
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Channel Mix: Hospital communication, corporate partners, social media, online community.
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Conversion: Personalized email campaigns, landing pages for challenges, gamified community for 1-minute Moovs.
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Customer Journey: Awareness → Symptom assessment → Specialist → Personalized 12-week program → Tracking & community engagement.
4️⃣ Product & Service Design
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Patient Flow: Symptom → Specialist → Personalized Moov Challenge → Measurable outcomes (lab markers, physical metrics).
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Program Delivery: Online platform, mobile app, optional in-person workshops.
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Challenge Examples: Diabetes prevention, thyroid support, stress/nervous system reset.
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Community Engagement: Participants join public/private groups to share habits, recipes, and Moov implementations.
5️⃣ Finance & Operations
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Revenue Split: Hospital specialists maintain diagnostic & measurement role; Moov-It team manages challenge delivery and platform.
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Reporting: Before/after health markers tracked; ROI metrics for corporate clients.
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Budgeting: Program set-up, marketing, and tech included in €5k pack for pilot launch.
6️⃣ Corporate Wellness & Partnerships
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Target Clients: Corporates, health insurance, hospital partners.
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Program Integration: 1-minute Moov per week per employee, tracked online.
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Upscale Potential: Expand to full MoovVillage experience (months-long engagement).
7️⃣ Customer Service
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Participant Support: Online onboarding, live Q&A, in-platform guidance.
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Specialist Support: Dedicated dashboard for progress tracking and patient communication.
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Community Moderation: Ensure engagement, habit adherence, and feedback loops.
8️⃣ Delivery Meeting
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Duration: 2 hours (onsite or virtual)
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Agenda:
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Present joint-venture framework and business models.
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Walk through patient journey & specialist personas.
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Define pilot program for first department.
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Align KPIs, reporting, and roles.
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Launch plan and next steps.
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💡 Optional Add-Ons
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Custom landing pages for each specialist or department.
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Integration with hospital CRM / existing patient records.
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Extended coaching for hospital team on Moov implementation.
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Holistic wellness team challenge for 3 months.
Delivery:
| Step | Tasks | |
|---|---|---|
| 1️⃣ Research & Mapping Current Hospital / Partner Needs | – Review hospital website, offerings, teams, and workflows – Map what’s complimentary vs. overlapping |
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| 2️⃣ Business Model & Financial Framework | – Define revenue streams, pricing, ARR projections, corporate bundles – Draft pilot program KPIs & ROI metrics |
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| 3️⃣ Product & Service Design | – Symptom → specialist → challenge flow – Online platform structure, challenge delivery, community mechanics |
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| 4️⃣ Marketing Framework | – Specialist personas, branded identity, landing pages, email flows – Community engagement strategy |
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| 5️⃣ Operations & Customer Service | – Define roles & responsibilities – Dashboards, tracking, and reporting templates |
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| 6️⃣ Documentation & Packaging | – Write polished document/deck covering all steps – Include visuals, diagrams, flowcharts |
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| 7️⃣ Delivery Meeting Prep | – Outline meeting agenda, talking points, slides, KPIs to highlight | |
| — |
Choose your meeting delivery moment :
https://calendly.com/grietvandenhouweele
Thank you,
Griet Johanna
